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GEO - C/2 STOCKROOM - Installation

DIRECTION & DESIGN:
GEO & Michel Poldervaart

GEO teamed up with Dutch retailer ANSH46 to create its first European retail experiencing. The collaboration transforms ANSH46 store into a stockroom, a physical expression of GEO. Stepping into the 360-degree retail experience customers are initially greeted by the scent of fresh cut grass. Special thanks to everyone over at ANSH46.